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Brand Manager Premium Gin (gn)

Date: Aug 2, 2022

Location: Frankfurt, HE, DE

Company: Beam Suntory

Beam Suntory is Crafting the Spirits that Stir the World. Rooted in two centuries of family heritage, Beam Suntory has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Beam Suntory is a place where you can come Unleash your Spirit by making an impact each and every day.

 

 

Brand Manager Premium Gin (gn)  

 

The following position is open in HesseGermany.


 

What makes this a great opportunity?

Beam Suntory is Crafting the Spirits that Stir the World. Rooted in two centuries of family heritage, Beam Suntory has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Beam Suntory is a place where you can come Unleash your Spirit by making an impact each and every day.

“Unleash your spirit“ and become part of our Marketing Team located in Frankfurt/ Main (Germany)! With immediate effect we are looking for a

Brand Manager Premium Gin (m/f/d)

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This is a great opportunity because...

  • The spirits industry is an exciting, dynamic, and fast-paced business and Beam Suntory is the world's third largest premium spirits company.
  • Opportunity to work on one of our core categories and to set and implement brand strategy in conjunction with cross-functional and international teams to ensure execution of strategies and tactics.
  • Opportunity to lead and partner with an exciting agency network in developing high-class executions of brand strategy.
  • Be the brand lead on truly iconic brands and shape their long-term development.  

 

Role Responsibilities

The Brand Manager is responsible for managing and driving brand strategies on a unique and exciting Gin portfolio, delivering and implementing strategies and tactics against annual brand health and business growth objectives.

Key tasks include:

  • Development, implementation and tracking of annual brand plans in close cooperation with the Marketing Manager 
  • Development, implementation and tracking of consumer and brand activations
  • Management and control of annual marketing budgets
  • Preparation and implementation of new product launches and annual limited editions
  • Definition and tracking of brand KPIs
  • Agency management and coordination for Media, PR, Creative, BTL, Social/Digital
  • Development of annual media plans together with the Marketing Manager 
  • Cross functional alignment with key departments including Sales, Trade Marketing, Finance and Supply Chain to achieve annual targets and objectives

 

Qualifications & Experience

  • University degree in business, marketing, communications or equivalent
  • 3 - 5 years consumer marketing experience, preferably in international FMCG companies, spirits industry or categories with strong emotional Marketing relevance
  • Excellent knowledge in MS Office
  • Fluent in German and English
  • Proven ability to manage cross-functional projects, additional experience in working in matrix organization preferred
  • Strong analytical skills, converting numbers into insights
  • Experience in managing a set of brands with a structured approach
  • Digitally competent and high interest in marketing and category trends
  • Demonstrated personal characteristics to be self-starter, flexible and highly motivated
  • Proven team player with strong collaborative approach

You have a strong interest to operate in an international environment? You are looking for a position which enables you to realize your capabilities and which challenges you in a positive way? You belong to the best of your profession, you work goal-oriented and you are a team-player? Then we are looking forward to receiving your application documents in English or German -  including your earliest possible date of entry and salary expectations via our online career center.

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At Beam Suntory, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Beam Suntory is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant’s skills and experience.

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